Whitten believes the results of that are “broader, bigger, deeper worlds.” The result of that isn’t a flood of the same games we have, though. Whitten says the hope with AI is to make games “ten to the third better,” which means games that are ten times faster, ten times easier, and ten times cheaper to develop. We’re talking about large language models (LLMs) like GPT-4 and diffusion models like Midjourney, and they can radically change the games we see. It’s true that more research into AI models can lead to even more efficient creation pipelines, but we’re seeing a shift with generative AI.

Machine learning and procedural techniques (such as tools like SpeedTree) aren’t exactly new in the world of game development. You’ve probably seen it in a few movies and TV shows even - Captain Marvel, John Wick 3, and Game of Thrones are on the list. It’s behind the suit deformation in Spider-Man: Miles Morales, as well as the Troll in the Senua’s Saga: Hellblade 2 trailer. With Ziva Face Trainer, developers “give it a mesh and we train that mesh against a large set of data… so you get back in five minutes a rig model that allows you to then run it in real-time.” Ziva tech is being used a lot, too. Senua’s Saga: Hellblade II – The Game Awards 2019 – Announce Trailer (In-Engine)

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